Incorporating Anime Revolution’s iconic visual identity into their schedule-keeping app, alongside a user flow refresh.
Vancouver’s biggest local anime convention, Anime Revolution, aimed to increase the usage on their app that highlights the rich selection of panels that occur during their 3-day event. They already had a app that was shipped for both Android and iOS; however, their downloads were sitting at 500 per year, despite boasting 30,000 attendees per year during their summer event.
MY CONTRIBUTIONS
UI refresh
UX refresh
I did a UX evaluation. I thought the app was functional, and the ux was overall fine, but I didn’t think it was enough. People go to Anirevo to have fun, so why wasn’t the design so fun? The feeling of visiting the app in-person wasn’t accurately reflected in the app. People are having fun during the event, so why couldn’t the app be fun too? We didn’t want them to jump from the hustle and bustle of the live event to a stiff-feeling functional app.
Adding fun and joy to the app
Pre-plan & Discover
Each year, Anirevo hosts over 100 panels run by local anime enthusiasts.
Through the app, attendees of the convention are able to view the chronological order of all of these panels, and build a personal schedule filled with panels they’re interested in seeing.
Discover Anirevo’s guests
Are you coming to Anirevo to see your favourite anime voice actor? Want to make sure you’re going to be at absolutely every panel they’re going to be at?
The discover tab would allow them to find honoured guests from the animation industry and the panels they will be participating in.
Are you coming to Anirevo to see your favourite anime voice actor? Want to make sure you’re going to be at absolutely every panel they’re going to be at?
The discover tab would allow them to find honoured guests from the animation industry and the panels they will be participating in.
Exploring the venue
First time at the Vancouver Convention Centre?You have a panel coming up at “Ballroom C”, but you don’t know where the heck that is?
The app provides a map feature that prioritizes browsing based on information that users already have: room numbers and event hall keys.
First time at the Vancouver Convention Centre?You have a panel coming up at “Ballroom C”, but you don’t know where the heck that is?
The app provides a map feature that prioritizes browsing based on information that users already have: room numbers and event hall keys.