Fuori Salone Microsite Experience Design, Branding

"The adventure is, you'll never know what you find."

As part of Milan Design Week, Fuori Salone is an event where designers from across the globe transform every nook and cranny of the city into a design exhibition, boasting over 900 exhibits across dozens of districts.

To many, the charm of the event is that the sheer variety of exhibits means it is generally not expected that event-goers would be able to visit every single exhibit on display throughout the week.

My team and I's challenge was to create a microsite that would capture and communicate this essence of Fuori Salone to both new visitors and locals of Milan alike.

TeamJasper Precilla
Samaila Newaz
Tristan Turisno
Hugo Duran

My RolesContent Strategy
UX/UI Design
Visual Design

DurationSept 2023 - Oct 2023

Erika Wang

A product designer and a perpetual hunter of good questions. She finds joy in finding solutions that foster communities and connections.

A product designer and a perpetual hunter of good questions.
She finds joy in finding solutions that foster communities and connections.