Anirevo Guide
UX Design, UI Design
UX/UI Design
How might we integrate a digital event guide app into a large-scale in-person event?
The event launched its own app - Anirevo Guide - in 2019. However, it has only seen around 1000 downloads across the App store and the Play store combined.
This app is an ongoing project that is to be launched before August 2025. I essentially invited myself as the sole designer of this project, and am currently in charge of a UI refresh as well as tweaks to the overall app user experience.
Key Features
Before the event
Pre-plan & Discover
Evoking excitement for the next event
The primary usage of this app will be for prospective event attendees to find panels they’d like to visit during the 3-day event. Browsing through the app, users will be able to view the chronological order of all the panels registered to the Anirevo database, and be able to build a personalized schedule containing all the events they are interested in seeing.
The primary usage of this app will be for prospective event attendees to find panels they’d like to visit during the 3-day event. Browsing through the app, users will be able to view the chronological order of all the panels registered to the Anirevo database, and be able to build a personalized schedule containing all the events they are interested in seeing.
Key Features
Supplementary information
Finding guests: Who’s attending?
Currently missing from the app is a way to invite prospective attendees to get familiar with Anime Revolution in a way that differs from exploring the panels in a chronological order. The discover tab would allow them to find honoured guests from the animation industry and the panels they will be participating in.
Exploring the venue: Which rooms should I visit?
Another point that has been raised by current users of the app is the fact that the venue is difficult to navigate, especially for fans attending from other areas of North America. The app provides a map feature that prioritizes browsing based on information that users already have: room numbers and event hall keys.
Hand-drawn illustrations to add a sense of delight for users of the app
I addressed the current issue of the app being developed in isolation by aligning elements such as fonts and primary colour palette to the existing website. This gives the app a sense of cohesion with other digital parts of the Anirevo brand. However, I took creative liberties with certain parts of the app, such as the body font and illustration system, to prevent the app from feeling antiquated. This design system is currently being fed back into other digital touchpoints of Anime Revolution.